Avoid Stockouts by Integrating SAP APO DP and SAP CRM Trade Promotion Management
- Manoj Ambardekar
- Mar 21, 2011
- 1 min read
Learn how to transfer trade promotions created in the Trade Promotion Management (TPM) function of SAP Customer Relationship Management to SAP Advanced Planning & Optimization Demand Planning (DP). If you plan for a trade promotion with a retailer but cannot meet the demand, it will lead to customer dissatisfaction and potential loss of future sales. A supplier can avoid stockouts by integrating TPM with DP.
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